Deian Isac

Head of Agency Success

With 4 years at SPP and 8+ years in content production, Deian combines practical agency expertise with content strategy leadership. He’s built essential agency tools, conducted dozens of case studies, and leads product demos for agency owners. As Content Lead, Deian transforms his firsthand knowledge of agency operations into actionable resources that help service businesses streamline and scale effectively.

project task list

Project Task List: How to Create it

Streamline your project workflow with a comprehensive task list. Learn how this simple yet effective strategy can boost productivity and efficiency.

white label SEO software

Top 9 White Label SEO Software Options for Agencies

White label SEO software helps you be more efficient and organized in the way you manage your clients’ SEO. But what options are out there? Here are 9 worth a look.

retainer pricing

Retainer Pricing: The Ultimate Guide for Agencies

Tired of feast-or-famine revenue cycles? Discover how retainer pricing transforms unpredictable agency income into stable monthly revenue while deepening client relationships.

communication channels in business

14 Essential Business Communication Channels to Boost Collaboration

In order to work successfully in an agency setting, you need to know everything about business communication channels. Read on to get up to speed about 14 channels you need to know about.

client disputing invoice

Frustrated with Clients Disputing Your Invoices? Here’s the Fix

If you’re constantly battling with clients disputing your invoices, it’s time to change your approach. Learn how to proactively prevent disputed invoices.

client onboarding software

Client Onboarding Software: 7 Tools For Your Success

Streamline your client onboarding with the right software. Read on to find the seven best tools you can use for this task.

lead generation vs customer acquisition

Lead Generation vs Customer Acquisition: Which is Better for Growth?

Lead generation vs. customer acquisition—a battle that isn’t one. Read to find out why you don’t have to choose between these strategies.

B2B customer portal

B2B Customer Portal: Requirements & Examples

As businesses aim to enhance relations with their B2B customers, many of them are looking into customer portals to make it happen. Read on to find out which features yours needs.

manage customer satisfaction

Bulletproof Ways to Measure Customer Satisfaction in 2025

Managing clients doesn’t just come down to answering their questions like a robot. You need to actively manage customer satisfaction. Here’s how.

customer concentration

Customer Concentration Risk: Guide to Assessment & Mitigation

Learn what customer concentration is, if you’re at risk, and how it can impact your business.

client testimonial examples

6 Client Testimonial Examples to Increase Trust

Let your customers speak for your services with testimonials. Find out what kind of customer testimonials exists and how to get them.

welcome email to new client

How to Welcome a New Client by Email (3 Welcome Email Templates incl.)

The first contact with your new client is crucial when it comes to setting off on the right foot. Learn how to write a welcome email (templates included).

Creating the Ultimate Client Onboarding Form

Learn how to make your new client’s life easier with a client onboarding form. Read on to find out how to build a form and what to include.

client onboarding questionnaire

Client Onboarding Questionnaire: What is it & Why You Need One

Wondering how to onboard customers easily? Use an onboarding questionnaire to make it easier for your team and clients to give you relevant information.

customer onboarding automation

Customer Onboarding Automation: Maximizing Agency Efficiency

Learn to automate client onboarding for consistency and efficiency. Save time, reduce errors, and enhance client retention with our 5-step guide.

intake form

Intake Forms: Types, Examples, and Best Practices for 2025

Intake forms are the unsung heroes of seamless data collection. Find out how you can leverage the right type of intake form and which best practices to keep in mind.

hot leads

Hot Leads: What They Are & How to Convert Them

Did you know that there’s a way to spot potential customers who are highly interested in your service and are ready to buy? Find out what these leads are called and how to find them.

How to Start a Digital Marketing Agency in 2024

How to Start a Digital Marketing Agency in 2025

Looking to start a digital marketing agency this year? Read this guide so you can compete in this ever-evolving landscape.

warm leads

Warm Leads: How to Identify & Convert Them

Warm leads are every agency owner’s dream. But how do you identify and convert them into hot leads that become customers? Read on to find out more.

agency referral program

Your Guide to Agency Referral Programs in 2025

Discover how to expand your agency by creating an effective referral program with enticing incentives and automated tracking for better client acquisition.

cold leads

Cold Leads: What They Are, Difference From Warm Leads & How to Generate Them

Warm leads are every business owner’s dream, but the reality is that they are not easy to get. Are cold leads the best alternative? Here’s how to get and warm them up.

SEO reports for clients

SEO Reports for Clients: What to Include

Looking to provide your clients with an SEO report? If you’re not sure what to include, read on to find out what can’t be missing.

cold email software

The Best Cold Email Software for 2025

In order to reach your prospects, you need a cold email tool. It can help you organize them, deliver emails, and makes responding easily. But which cold email software is worth a try?

SMS lead generation

SMS Lead Generation: How to Find Clients With Texts

SMS lead generation is a powerful marketing strategy. But how to maximize SMS campaigns for lead generation success? Read on to find out more.

agency client management software

Best Agency Client Management Software [2024]

Agency client management software is a tool that helps you communicate with clients, deliver projects on time, and invoice services. Let’s look at the best options out there.

fixed cost pricing model

The Fixed Cost Pricing Model: Yay or Nay in 2025?

Deciding on the right pricing matrix isn’t an easy task. Is the popular fixed-cost pricing model the right one for you? Read on to find out.

b2b demand generation agency

Top B2B Demand Generation Agencies to Choose in 2024

When it comes to B2B lead generation, generating demand isn’t exactly a walk in the park. Luckily, there are companies specializing in this service.

B2B customer journey

The B2B Customer Journey: What It Is & How to Map It

What’s the journey a B2B customer takes, and how do you improve it? Read on if you want to improve this process and increase your conversion rate.

demand generation funnel

Creating a Demand Generation Funnel Step by Step

If demand generation is one of those topics your company struggle with, read on to find out how to tackle this problem.

backlink management tool

Backlink Management Tools You Have to Try

Looking to build partnerships through links? Here are a few tools you can make use of to track your link building efforts.