Agency Pricing: How to Choose the Right Pricing Strategy
The success of your agency is directly linked to the pricing model you choose. Let’s look at a few different agency pricing models you can choose from, including their pros and cons.
Customer Retention: Examples & Metrics to Keep an Eye On
It’s not a secret that it’s cheaper to invest in keeping current clients than to chase new ones. But when was the last time you’ve thought about your client retention rate?
Client Billing: How to Collect & Automate Payments for Your Service
Let’s take a look at the process of client billing, how you can bill your clients both online and on a recurring basis (monthly), and how to automate the process.
Client Management Tips: How to Get Happy Clients Effectively
Effective client management can reduce the need to spend big amounts on lead generation. Let’s take a closer look at how you can build client relationships that last for years.
What Is a B2B Customer? Definition & What to Keep In Mind
B2B customers require a special approach. Let’s take a closer look at who they are, what they want and value, and how they are different from their B2C counterparts.
Agency Checklist: How to Create an Actionable Client Onboarding Process
It’s no secret that the onboarding process you establish when you build an agency is crucial to the success of your company. Check out these 9 steps to improve your agency’s client onboarding process.
Actionable Agency Account Management Insights & Best Practices
Agency account management is an essential pillar for those running this type of business. Read on to read everything there’s to know about managing accounts.
Niching in Business: Definition and How It Can Help You
Pursuing a niche market is considered by some a mistake, while others are convinced that focusing on a specific segment makes it easier for their product or service. Who is right, and what exactly does niching mean?