If you’re in the European Union (or selling to EU customers) you probably want to follow GDPR regulations. Here’s how SPP helps you with that.
After connecting an email marketing tool like ActiveCampaign or MailChimp, you can add an opt-in field to your order forms and signup page and give customers the choice of receiving marketing emails. In this case only users who explicitly check the box will be subscribed in your email marketing system.
Data export and deletion
EU-based customers get additional features in their profiles for data export and deletion. Export requests give customers a JSON file of their data, while deletion requests are forwarded to your email with a link to to confirm account deletion. Note that deleting customer accounts does not remove their invoices as they need to be kept for accounting purposes.
Here’s more about how we store your data in SPP.